Wahl Mobile Barbershop Looking for the Man of Charlotte This Weekend

Men of good taste have a freshly groomed face; that’s why they’ll fit right in when they visit the 7^th annual Wahl Face the Day Tour at Taste of Charlotte from June 8-10, 2012. Whether your preference is mustaches over beards or wines over beers, this festival offers something for every palate. So enhance your southern charm and visit Wahl’s 30-foot mobile barbershop where a team of Master Barbers and expert groomers are ready to help guys put their best face forward and define the look that’s right for them. The Wahl team will also be on the lookout for guys with the best scruff — as in mustache, beard or goatee — to represent as the Wahl Man of Charlotte; this lucky guy will then go on to compete for the coveted 2012 Wahl Man of the Year. Contest and tour details can be found at wahlnation.com.

“From soul patch to Fu Manchu, 62 percent of men today sport facial hair at some point during the year,” said Steve Yde, marketing director for Wahl. “Guys today are using their facial hair to express themselves, but many don’t know where to start. That’s where we come in; the mission of the tour is to help guys find the look that is best for them while sending a message that with a little effort, education and the right tools, all men are capable of showing off their facial hair prowess.”

Who will be the Wahl Man of Charlotte?

Wahl is looking for guys who represent the best facial hair in the country by going mano y mano in a facial hair face-off. So if you pride yourself on facial hair excellence; if you wear your facial hair on your own terms — regardless of trends or what the boss man says; and if you encourage your ill-groomed brothers to see the light of what a little time and a powerful facial hair trimmer can do — you could be the Wahl Man of Charlotte.

The Wahl Man of Charlotte will win $500 and a Lithium Ion + Stainless Steel Trimmer, and then go on to compete against 14 other style defining delegates for the top spot of 2012 Wahl Man of the Year and an additional $1,000. Enter by visiting the Wahl mobile barbershop. For those who can’t make it to the event, you can enter online at wahlnation.com.

What’s the Wahl Face the Day Tour?

The Wahl Face the Day Tour travels the country with a team of Master Barbers who give guys free trims and shaves; equipped with the latest grooming tools from Wahl, they are determined to help men achieve their best face yet. In addition, a visit to Wahl’s mobile barbershop also helps support LIVESTRONG®, the Lance Armstrong Foundation which serves people affected by cancer and empowers them to take action against the world’s leading cause of death. For every free trim or shave performed on the tour, Wahl will donate $1 to the cause.

You’ll also have the chance to demonstrate your mustache machismo at the Strong Man Challenge, or you can do a side-by-side comparison as you get your picture taken next to the giant four-foot mustache sculpture that was commissioned by an artist and made entirely out of Wahl trimmer parts.

Complete information about the tour, including expert tips, grooming advice and official contest rules, can be found at wahlnation.com.  You can also connect with Wahl on Facebook, Twitter and YouTube.

About Wahl Trimmers

A quarter-century ago, Wahl recognized the desire for well kept facial hair and created the trimmer category. The Wahl Groomsman was the world’s first battery operated facial hair trimmer, and featured the same type of blade quality that defined Wahl clippers. And for the past 25+ years, that innovation has continued, developing trimmers for specific facial hair styles – beard, goatee and mustache – and other variations including ear/nose, body grooming and all-in-one. Most recently, Wahl introduced the first trimmer to harness the power of lithium ion that continues a legacy of superior trimming innovation.

 About Wahl

Now in its 93^rd year, Wahl Clipper Corporation is an international industry leader in the manufacturing of products for the professional beauty and barber salon trade, consumer personal care and animal grooming.  Headquartered in Sterling, Ill., Wahl currently employs some 2,000 people worldwide. Wahl products are available in 165 countries around the world.  For more information about Wahl, visit www.wahl.com.

The Wahl Man of Charlotte will be named on or around June 25, 2012 and posted to wahlnation.com. Wahl will also follow-up with a winner announcement and photography.